Best New Hotels in London

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Updated: July 13, 2021

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New Hotels in London

1. The Mayfair Townhouse – Mayfair

• Open December 2020.
• Located in Mayfair – an easy walk to Hyde Park, Soho nightlife, and Oxford Street shopping.
• 172 rooms and suites housed in 15 converted Georgian townhouses on Half Moon Street, the setting for Oscar Wilde’s The Importance of Being Earnest.
• Luxe and quirky boho-Victorian decor, with plush furnishing and high-end finishes.
• Complimentary minibars in all guest rooms.
• Garden Rooms and Suites have private “secret garden” patios.
• Full day restaurant (The Lower Ground) and super-swanky Art Deco cocktail bar (Dandy Bar).
• Private dining and event spaces.
• On-site air-conditioned fitness center with Technogym equipment, including a Kinesis wall, running machine, bike, rowing machine, kettlebells and dumbbells.
• No pool.
• Secure parking available nearby. Valet parking available via advance reservation.
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• +44 20 8138 3400 • Hotel Website
• Check prices on Booking.com

2. The Guardsman – Westminster

• Soft open October 2020, with official opening May 2021.
• Located in Westminster – close to Buckingham Palace, St James Park, Westminster Abbey, and Big Ben.
• Luxury boutique hotel with 53 guest rooms, plus 6 private one to three-bedroom residences.
• Residences feature luxurious living rooms, dining rooms, and fully-appointed kitchens.
• Underfloor heating in all guest rooms.
• Contemporary in design, with a prestigious, members’ club feel.
• Exceptionally-tailored, personalized, and discrete service.
• The Dining Room restaurant and bar has no set operating hours – open only to hotel residents (and their guests) 24/7, serving modern British dishes using local, seasonal produce (plus a children’s menu); bespoke dishes available by advance request.
• Afternoon tea served in the Drawing Room or Library.
• The entire hotel can be reserved for large groups.
• No pool, no gym.
• No on-site parking. Valet parking will be offered when Covid restrictions allow.
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• +44 20 7309 9200 • Hotel Website
• Check prices on Booking.com

3. Nobu Portman Square – Marylebone

• Open May 2021.
• Located in Marylebone, near Hyde Park, Oxford Street, and the Marble Arch Metro Station.
• 249 guest rooms and suites in seven categories, spread over 11 floors.
• Style is tranquil and modern Japanese minimalism, featuring warm woods and natural fibers.
• Gorgeous light-filled lobby, designed by the award-winning David Collins Studio, featuring sleek design and an enormous bespoke sculpture by artist Ivan Black.
• On-site Nobu Bar and Restaurant (relocated from Nobu Berkeley Street) serves a renowned menu of sushi and Japanese/Peruvian fine-dining, and boasts a large outdoor heated terrace and a private dining room for up to 24 guests.
• The Lounge, adjacent to the hotel lobby, serves breakfast, lunch, and pre-dinner drinks.
• 24-hour room service from Nobu Restaurant and Bar.
• 600 person ballroom.
• Fantastic gym and spa.
• No pool, no on-site parking.
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• +44 20 3988 5888 • Hotel Website
• Check prices on Booking.com

4. Great Scotland Yard – Westminster

• Open December 2019.
• Located in Westminster, near Trafalgar Square, Parliament, Covent Garden, and Big Ben.
• Housed within the iconic former headquarters of the Metropolitan Police.
• 152 rooms (including 15 suites) over 5 stories, plus a 5-story, 2-bedroom Presidential Suite townhouse with private entrance.
• Polished and witty atmosphere, with cheeky nods to the building’s storied past (in the form of building artifacts and memorabilia as well as over 600 newly commissioned works of art) everywhere you look.
• Dining and drinking options include The Parlour plant-filled tea lounge, whimsical and wood-paneled 40 Elephants bar (named after the notorious female gang of the 19th century), The Yard restaurant, excelling in modern British farm-to-table cuisine, and the hidden speakeasy whiskey bar, Sibin.
• In-house 24-hour fitness center.
• Flexible-use, apartment-style basement events space.
• No pool, no spa, no parking.
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• +44 20 7925 4700 • Hotel Website
• Check prices on Booking.com

5. Henry’s Townhouse – Marylebone

• Open December 2020.
• Located Marylebone, between Regent’s and Hyde Parks.
• Exclusive use hotel, reserved as an entire townhouse for up to 14 people.
• 7 bedrooms (each with it’s own en-suite bath) set within the restored 5-story Regency townhouse of Jane Austen’s favorite brother, Henry.
• Gorgeous Georgian-inspired interiors, with antique furnishings and luxe finishes.
• Common rooms include a “pantry kitchen” with shared table for breakfast, private dining and parties, Jane’s Sitting Room, a cocktail ‘snug’, and an outdoor terrace.
• Private chef creates afternoon tea, ultra-personalized dinner menus, and classic English breakfasts.
• Maid service included.
• No gym, no pool, no spa.
• No on-site parking; there is a public car park a 5-minute walk from the property.
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• +44 75 5710 0892 • Hotel Website

6. The Londoner – Leicester Square

• Open September 2021.
• Located on the southwest corner of Leicester Square, near West End theaters, Trafalgar Square, Covent Garden, and the National Gallery.
• Sprawling “Super boutique” hotel with 350 rooms and suites across 16 stories (6 subterranean), including a tower penthouse with panoramic views.
• Guest rooms have floor to ceiling windows and custom curated artwork, and are dressed in warm neutral tones, luxe materials, and updated midcentury styling.
• Six dining/drinking options include a signature Mediterranean restaurant, ground-floor gastrotavern with live music, rooftop bar with open-air fire pit seating, and 3 beautiful lounges reserved for hotel guests only.
• Vast underground complex plunges 30m deep and includes a fitness center, spa, and swimming pool with private cabanas, barber shop and hair/nail salon, 2 private screening rooms, and meeting and events ares that include a 1,000-capacity pillar-less ballroom.
• No on-site parking.
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• +44 20 7451 0102 • Hotel Website
• Check prices on Booking.com

7. Pan Pacific London – East London

• Open Autumn 2021.
• Located in Bishopsgate in the heart of the City of London, a 2-min walk from Liverpool Street Station, Shoreditch, and Spitalfields Market.
• 237 rooms (of which 43 are suites) over 43 floors, with a tranquil and contemporary aesthetic inspired by Asian & English gardens.
• Uniquely situated across two buildings: a modern 43-story skyscraper and a 144-year old historic building, connected by a landscaped public plaza .
• Multiple dining and drinking options: Straits Kitchen (traditional and signature Singaporean-style cuisine), two distinct bars, a grab-and-go patisserie, and The Orchid Lounge, offering a traditional English and and Singapore inspired Afternoon Tea. Two private dining rooms are available.
• The hotel’s Wellbeing Floor includes an 18.5m indoor infinity pool, sauna and steam room, 24-hour high-performance gym, mindfulness studio, and a Living Room lounge offering a nutritional menu and luxurious “relaxation pods.”
• 9 flexible event venue options including a triple-height, pillar-free ballroom that can accommodate up to 400 guests.
• No on-site parking. Parking is available nearby, with valet service provided by the hotel for an additional fee.
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• +44 20 7118 6888 • Hotel Website

8. NoMad London – Covent Garden

• Open May 2021.
• Located in Covent Garden, near the Royal Opera House, theaters, and Trafalgar Square.
• 91 rooms and suites housed within the former Bow Street Magistrates’ Court and Police Station, all dressed in an elegantly-tailored antique-chic style and featuring original artwork, hardwood floors, and Carrara marble mosaic bathrooms.
• Lavish but refined bohemian vibe, with a custom-curated art program that celebrates the influence of post-war American art and European avant-garde.
• Dining and drinking program includes the gorgeous and greenhouse-like NoMad restaurant with attached bar, a modern British pub, an underground craft cocktail lounge, and a Library Bar reserved for guest use.
• Unique events space housed withing the original magistrates’ courtroom, featuring a ballroom, two private dining rooms, and separate bar and street entrance.
• On-site fitness center.
• No pool, no spa.
• Parking is available nearby, and valet parking will be offered.
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• +44 20 3906 1600 • Hotel Website
• Check prices on Booking.com

9. Cheval Gloucester Park – Kensington

• Open February 2020.
• Located in Kensington, near the Natural History and Victoria & Albert Museums, Hyde Park, and and Kensington Palace.
• 98 fully-equipped, self-catering 1, 2, 3, and 5-bedroom luxury serviced apartments.
• Decor is contemporary and crisply-tailored, with high end finishes and textiles.
• All apartments have fully-equipped kitchens with Miele appliances (including washing machine) and Nespresso Machines, living and dining areas, and bathrooms stocked with Bulgari toiletries.
• A private, 12-person cinema screening room is available to guests.
• Bespoke art collection featured across the ground floor public areas.
• Private chef service available through culinary partner La Belle Assiette (at additional cost).
• On-site fitness center.
• No pool, no spa, no restaurant, no bar.
• Secure underground parking is available for a daily fee.
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• +44 20 7373 1444 • Hotel website
• Check prices on Booking.com

10. Page8 – Covent Garden

• Open December 2019.
• Located between Covent Garden and Trafalgar Square, near the National Gallery and theatreland.
• 138 rooms across 5 floors.
• Decor is contemporary in design, smartly tailored, and somewhat masculine, utilizing clean lines and high-end finishes and materials.
• All rooms have a Blueair Swedish air purifier, Marshall Speakers, artisinal coffee and tea, and large windows that overlook the iconic landmarks of central London.
• Page Common, a sophisticated lobby coffeehouse and lounge, serves home roasted, artisanal coffee using a renowned Sanremo Café Racer machine.
• Opening soon: Bisushima, a rooftop restaurant and alfresco bar with 360-degree views of the London skyline.
• Billing itself as “The Home of Urban Explorers,” Page8 offers hand-curated London itineraries for guests based around a unique spectrum of culinary and creative interests that include design, fashion, and photography.
• No pool, no gym, no spa, no parking.
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• +44 203 879 9400 • Hotel Website
• Check prices on Booking.com

11. Middle Eight – Covent Garden

• Soft opening October 2020, with official opening May 2021.
• Located in Covent Garden, near theaters and the Royal Opera House.
• 168 rooms and 12 suites across 5 categories.
• Contemporary in design, with luxurious finishes and a vibe that’s glamorous, but not fussy.
• Impressive double-height lobby, with marble floors and gorgeous gold accents.
• All rooms feature soothing color palettes, luxurious sustainable materials, and complimentary minibars.
• Several of the suites boast indoor gardens complete with living plant walls, trees, and water features, as well as outside dining areas.
• Dining and drinking options include all-day Italian restaurant Sycamore Vino Cucina (with live music in the evenings), the globally-inspired Balcony lounge on the hotel’s mezzanine level, and QT underground bar and entertainment venue.
• Private screening room.
• Fitness center.
• No pool, no spa.
• No on-site parking, but there is a private lot nearby.
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• +44 20 7309 9300 • Hotel Website
• Check prices on Booking.com

12. 3 Sloane Gardens – Chelsea

• Open October 2020.
• Located in Chelsea, near the Saatchi Gallery, luxury shopping on Kings Road, and Buckingham Palace.
• 9 luxurious serviced apartments housed within a charming Queen Anne-style townhouse on Sloane Square.
• All apartments are elegantly furnished with plush velvets, marble, original artwork, and luxury linens and toiletries; all feature fully-equipped kitchens and a welcome pack on arrival.
• “Live-in” service manager and reception.
• Weekly housekeeping service.
• Shared, in-building washer and dryer for guest use.
• No restaurant, no pool, no gym.
• No on-site parking; parking is available in a nearby public lot.
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• +44 20 7952 1651 • Hotel Website
• Check prices on Booking.com

13. Melia Kensington – South Kensington

• Open December 2019, after a complete refurbishment and rebranding.
• Located in South Kensington, near the Natural History Museum, Victoria & Albert Museum, and Kensington Palace and Gardens.
• 81 rooms over 5 floors.
• Classic British meets mid-century decor, with an elegant palette inspired by the Victorian wallpaper designs of William Morris.
• SW7 Brasserie and Bar offers British/Mediterranean cuisine in a relaxed environment, plus signature cocktails and a well-curated wine list. Open for breakfast, lunch, afternoon tea, and dinner.
• Three flexible event spaces accommodate up to 150 people.
• 24-hour fitness center.
• No pool, no spa.
• Easy access to central London and Heathrow Airport via nearby Gloucester Road tube station.
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• +44 207 584 8100 • Hotel Website
• Check prices on Booking.com

14. Ruby Lucy – Southbank

• Open January 2020.
• Located in South Bank, near Waterloo Station and the London Eye.
• “Lean luxury” hotel with 76-rooms, ranging from 14 to 23 square meters.
• Common areas are vibrantly decorated in a playful carnival theme; guest rooms are crisp, modern, and minimalistic.
• All guest rooms are fully soundproofed and include blackout curtains, extra-large beds, Marshall guitar amps (guitars can be loaned from reception), and a tablet device pre-loaded with custom city guide.
• 24-hour in-house bar and library.
• A locally-sourced breakfast buffet served daily in the bar.
• No restaurant, no gym, no pool.
• No on-site parking, a public lot is located nearby.
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• +44 20 3475 3460 • Hotel Website
• Check prices on Booking.com

15. Zedwell Piccadilly – Soho/Leicester Square

• Open February 2020.
• Located in the West End, near Piccadilly Circus, Soho, and Trafalgar Square.
• Concept hotel offering clean, modern, comfortable, and budget-priced rooms that promote good health and well-being.
• Over 700 rooms, spread across ten levels within the sprawling and historic London Trocadero.
• Rooms minimalist in decor, crafted with natural materials; short on amenities (no TVs or phones even), but the basics are covered: comfortable beds, lots of sockets, modern en-suite walk-in rain showers.
• All rooms are window-free, with noise reducing walls, doors, and floors, and warm yellow mood lighting that provides a quiet and zen-like atmosphere conducive to restful sleep.
• Rooms (called “cocoons”) range from cozy rooms that sleep 1, to larger room sleeping 8 guests in 4 double beds.
• Direct link to the Piccadilly Circus underground station from inside the hotel (opening late 2021).
• Large lobby foyer with a 24-hour manned reception desk as well as multiple self check in desks.
• Fitness center, yoga studio, and lounge will be open for guests to use in late June 2021.
• Coming soon: rooftop bar.
• No pool, no spa, no on-site parking.
• Twitter • Instagram • Facebook
• +44 20 7096 5414 • Hotel Website
• Check prices on Booking.com

16. nhow London – East London

• Open January 2020.
• Located in East London, near Shoreditch and Silicon Roundabout.
• 190 guest rooms over 8 floors, all done in a quirky “punk meets high-tech” aesthetic with extra large beds and walk-in showers. nhow and Penthouse Suites also have freestanding tubs.
• Modern, vibrant, and playful in design, with eclectic London-themed decor.
• In-house Bell & Whistle restaurant offers an upscale pub menu; nhow Bar serves beer, wine, cocktails, and a good variety of spirits.
• Very pet friendly, with no size limit for dogs.
• On-site gym and bike rental.
• Meeting rooms for up to 70 people, and event space for up to 150 (as well as a wedding license).
• 10 parking spaces are available on site, with additional facilities nearby.
• Instagram • Facebook
• +44 20 3907 8100 • Hotel Website
• Check prices on Booking.com